north star metricchoose north star metric
How to Choose a North Star Metric
Your North Star Metric should capture the value customers get — and predict the value you capture.
Quick answer
One primary is best; support it with a small set of input metrics.
- Topic
- north star metric
- Last updated
- Jun 12, 2026
What makes a good North Star
Leading, value-based, and team-aligning.
A 4-step framework
From mission to measurable metric.
Frequently asked questions
- Can you have two North Stars?
- One primary is best; support it with a small set of input metrics.
Ready to take the next step?
See it in Northwind